I find that the overall tenor of the
campaigns, ie. how we present ourselves
to the world, is bang on; high-end,
professional, yet warm and welcoming.
I also appreciate that many of the FAM
tours result in visits to a large number of
wineries and the subsequent appreciation,
in the resulting write-ups, of the wide
variety of what our regions have to offer.
MEMBER TESTIMONIALS
I find the communication
great and the support of
the staff excellent.
Public awareness and promotion
of BC Wines. Education about the
industry. Keeping the industry
informed. Providing opportunities
for growth within the industry.
Advertising locally and nationally.
Promotion of BC wines in the
global marketplace. The programs
create value for members.
WGBC is perceived to
capture the industry's
overall best interest. This
attribute is one of its
greatest strengths that
adds value and draw
membership.
